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BILLY RIED SPRING 2012 PRESENTATION // PURE SOUTHERN LUXURY

It has been 10 years since Billy won the CFDA Best New Menswear Designer award, then as William Reid. Many successful years later this growing brand is aging like a fine Kentucky Bourbon.

Walking into the presentation, which was packed to the gills, seemed like an extension of Billy’s annual shindig, with Dogfish Head flowing, dim lighting, and a fantastic live band greeting you as you walked through the doors. It was easy to see why Billy Reid has such a following. The luxury of a casual lifestyle is contagious, and the clothes aren’t too bad either. If you could bottle Southern luxury, it would be in a small Ball Jar, capped with the name Billy Reid.

The Men’s collection featured a hint of the Seventies in blazers with a wider lapel than previously seen by this Southern gentleman. There were wrinkled shirts and plenty of linen, mixed with shorts, which will certainly make for a relaxed esthetic come Spring. The color palette was full of washed-out neutral tones, which brings me to my mighty fine discovery of the evening…a much deeper offering of women’s wear, which seemed more thoughtful and a little more sexy than previous seasons. There were shorts and sheer pants paired with wovens and blazers, a few lovely dresses and some vintage fabric patchwork pieces that really stood out among the collection. I know many-a-women who were extremely happy after seeing this Spring collection, as they should be. The Billy Man finally has a Billy Girl.

Here’s to cracking open this fine collection come Spring, and enjoying the casual sipings of yet another stellar season from Billy Reid. 

billy reid and anna wintour
THANK YOU BILLY

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